How I Work

  • Putting users at the center of the product development process, while always balancing the goals from a business perspective.
  • Together with engineers and designers, I determine the product requirements, create product concepts, designs and specifications and then validate them through prototyping, user feedback and a/b testing.
  • Defining the product success metrics and analyze product performance over time to assess success or failure.
  • Managing product stakeholders proactively.
  • Using my start-up and project management skills to organize teams effectively and efficiently in order to meet and exceed project goals.

The result is a proven record of innovative, digital product launches and successful product lifecycle management.